This Intellectual Property Policy (the Policy) governs the intellectual property aspects of creator submissions and supplements any other creator terms presented by ROLIN. It applies to every image, illustration, photograph, word, slogan, font, logo, symbol, pattern, design element, title, description, tag, store image and other material a creator uploads, arranges, submits or publishes through ROLIN (collectively, Creator Content). By accepting this Policy and submitting Creator Content, the creator enters an electronic agreement and agrees to the rules below for that submission. IP Rights means copyright and neighbouring rights, trade marks and passing off, registered and unregistered designs, patents, geographical indications, publicity and personality rights, privacy, confidential information and other proprietary rights recognised by applicable law.
1. Creator eligibility and authority
- The creator must be at least 18 years old and legally competent to contract. A minor must not submit Creator Content through an adult's account; any guardian-supported arrangement requires ROLIN's prior written approval and verified authority.
- If acting for a company, studio, employer, client, collective or other rights owner, the creator confirms that they are authorised to bind that person and grant the permissions in this Policy.
- For commissioned, employee-created or jointly created work, the creator must confirm in writing who owns each relevant right and obtain all assignments, licences, approvals and consents needed for merchandise sales.
- The checkbox must be selected by the creator personally or by an authorised representative. Merely viewing the Policy, using the site or leaving a box preselected does not record acceptance.
2. Rights the creator must hold
The creator must own, hold a valid licence or permission for, reasonably establish public- domain status for, or have another lawful basis to use every element of the Creator Content. Any licence or permission relied on must cover commercial print-on-demand merchandise, digital display, advertising, manufacture, sale, distribution and the limited sublicensing to ROLIN's printers, hosting providers, fulfilment partners and other service providers that is necessary to operate the marketplace.
Copyright registration is not required for a work to be protected. Under the Copyright Act, 1957, rights can include reproduction, issuing copies, adaptation and communication to the public; authorship, first ownership, assignments, permitted uses and moral rights can be separate questions. A creator must therefore check the actual ownership and licence chain rather than assuming that finding, buying, commissioning or editing an image gives unrestricted merchandise rights.
3. Creator promises for every submission
The creator represents and warrants that:
- the Creator Content is original to the creator or fully authorised by every applicable rights holder;
- ROLIN's permitted use will not infringe copyright, trade marks, registered designs, passing-off rights, publicity or personality rights, privacy, contractual rights, confidential information, trade secrets or any other right;
- the content is not copied, traced, substantially reproduced or confusingly imitative of protected expression, branding, packaging, characters, products or artwork without permission;
- all model, property, location, performer and publicity releases required for commercial merchandise and advertising have been obtained;
- all information supplied about ownership, licences, source files and permissions is complete and accurate; and
- the creator will keep supporting records and provide them promptly if ROLIN reasonably requests them.
4. Content that must not be uploaded unless licensed or otherwise lawful
Examples include, without limitation:
- film, television, game, comic, anime, book or advertising characters and scenes;
- lyrics, poems, scripts, substantial quotations, album art, posters, photographs, memes or online images;
- brand names, logos, mascots, slogans, trade dress, product shapes, packaging or confusing lookalikes;
- sports-team, league, university, club, event, celebrity, influencer or public-figure names, images, signatures or likenesses;
- another artist's style copied so closely that protected expression is reproduced, or content falsely presented as that artist's work;
- government emblems, official seals, protected names, insignia or colourable imitations whose commercial use is restricted by law;
- the State Emblem of India, the Indian National Flag or other national symbols used in a manner prohibited by applicable law;
- confidential client material, leaked content, private images, personal data or material subject to a non-disclosure obligation; and
- content removed elsewhere for infringement, unless the creator can demonstrate a valid right to use it.
Labelling a work as fan art, parody, tribute, inspired by, unofficial or non-commercial does not by itself create permission. Fair dealing and other statutory exceptions are fact-specific and may be narrow; a creator relying on an exception is responsible for obtaining qualified advice and evidence that the proposed merchandise use is lawful. Honest descriptive, referential or other lawful trade-mark use is assessed on its facts; the appearance of a mark is not automatically treated as infringement.
5. Stock assets, fonts, open licences and public-domain material
- A stock image, template, font, brush, icon or design-tool subscription may prohibit print-on-demand use, resale, sublicensing, logo use or distribution where the asset is the main value of the product. The creator must check the exact licence and retain proof.
- Creative Commons and similar licences must be followed exactly. A non-commercial licence does not permit ROLIN sales; attribution, no-derivatives and share-alike conditions may be incompatible with a product or may impose additional obligations.
- Public-domain status must be assessed for the relevant work, version, jurisdiction and date. A public-domain underlying work may still have a protected translation, photograph, restoration, adaptation, recording, logo or edition.
6. Generative AI and synthetic content
- The creator must comply with the terms of every AI or editing tool used and must have the required rights in prompts, reference images, training inputs supplied by the creator, outputs and incorporated material.
- AI-assisted content must not reproduce protected characters, logos, artwork, personal likenesses or other protected material, or falsely imply endorsement or human authorship.
- The creator must make any synthetic-content declaration or label required by ROLIN or applicable law and must not remove provenance or rights-management information unlawfully.
- ROLIN does not promise that AI-generated output is copyrightable, registrable, exclusive or free from similarity to third-party material.
No creator may remove or alter another person's watermark, signature, copyright notice, licence notice, attribution, content credential or other rights-management information, or circumvent a protection measure, except where expressly authorised or otherwise lawful.
7. Designs, patents, geographical indications and confidential material
- A product's appearance, ornamentation, shape, configuration or pattern may be protected by registered-design rights even where a separate copyright analysis gives a different result. A creator must not apply or imitate a protected design without authority.
- Copyright treatment of an artistic work that is also a design capable of registration can change after industrial reproduction. The statutory analysis is fact-specific; ROLIN does not assume that copyright automatically ends, or remains enforceable, after any particular sales volume.
- Functional merchandise features, products or manufacturing methods may engage patent rights. This artwork Policy does not grant ROLIN a patent licence unless the relevant patent owner expressly grants one in a separate written agreement.
- Names or indications associated with goods from a protected geographical origin must not be used in a misleading or unauthorised manner.
- Uploads are intended for marketplace review, manufacture and public sale; they are not confidential invention submissions. Upload or publication may affect novelty or registration rights. A creator should obtain IP advice and make any desired filing before disclosure.
8. Ownership and licence granted to ROLIN
As between the creator and ROLIN, the creator retains the rights they own in Creator Content. No ownership transfer to ROLIN occurs merely because content is uploaded. The creator grants ROLIN a non-exclusive, worldwide, sublicensable licence, only as reasonably needed to operate ROLIN, to host, store, reproduce, resize, crop, colour-convert, composite, display, market, advertise, manufacture, print, package, distribute and sell products bearing the Creator Content and to create product previews and promotional materials. Service providers may use the content only to perform those functions for ROLIN.
This licence lasts while the product or store is active and for a reasonable wind-down period needed to fulfil or support orders placed before removal, process returns and chargebacks, maintain security and legal records, resolve disputes and preserve backups. For Creator Content submitted under this version, the current fixed royalty is ₹100 for each eligible creator T-shirt unit and ₹20 for each eligible creator tote-bag unit. A sale becomes eligible only under the royalty state and order conditions shown in the creator earnings terms, including confirmed payment and any disclosed return, reversal, dispute or hold treatment. The exact royalty-term version is pinned to the SKU and order item so a later rate change does not rewrite an earlier order. ROLIN must present a new or updated creator agreement before applying materially different consideration to a future submission.
9. Technical changes, attribution and moral rights
The creator authorises technical changes necessary for the selected product and channel, including scaling, placement, cropping at the print boundary, colour-profile conversion, file optimisation and layout in product or social previews. ROLIN will not intentionally claim authorship of Creator Content. Nothing in this Policy waives a moral or similar right that cannot lawfully be waived. The creator consents, to the extent permitted by law, to the technical treatment described above and to use of the creator's chosen store name and profile information for attribution and promotion.
10. ROLIN rights
ROLIN and its licensors retain all rights in the ROLIN name, logos, software, marketplace design, product-base photography, mockups, templates, text and platform materials. Access to those materials does not permit a creator to extract, reuse, register or commercially exploit them outside the tools and purposes ROLIN provides.
11. Review, restriction and removal
- Automated file, similarity, safety or moderation checks are risk controls, not legal clearance or confirmation of ownership.
- ROLIN may request evidence, reject a submission, limit visibility, pause manufacture, cancel affected orders, remove content, disable a store, preserve evidence or hold related earnings while a rights issue is reviewed.
- ROLIN may act on a rights-holder notice, court or government order, repeated complaints, missing evidence, policy evasion or other information creating a reasonable infringement risk.
- Where appropriate, ROLIN will notify the creator and provide an opportunity to respond. Urgent, legally required or risk-prevention action may occur before notice.
- ROLIN is not a court and does not finally determine ownership; parties may need a competent court or authority to resolve a genuine dispute.
- Removal or restriction does not transfer ownership to ROLIN or the complainant and does not amount to an admission by any party.
- Where the applicable intermediary rules require it, ROLIN will preserve removed content and associated records for at least 180 days, and registration information for at least 180 days after account cancellation, with longer retention where a lawful hold, limitation period, investigation or order requires it.
12. Rights-holder notice
A person reporting infringement should use ROLIN's public IP and grievance contact at garv.mittal@rolin.in and provide enough information for a fair assessment, including:
- the complainant's full name, contact details and authority to act;
- a clear identification of the protected work, mark, design, likeness or other right;
- the ROLIN product URL, creator/store identity and precise location of the challenged material;
- evidence of ownership, authority or an exclusive licence, relevant registrations if any, and a copy or link showing the original protected subject matter;
- an explanation of why the use is not licensed, permitted or covered by an applicable exception;
- a good-faith statement that the information is accurate and that the complainant is the rights holder or authorised representative; and
- a physical or electronic signature and any undertaking or court material required by applicable law.
Registration is not mandatory for a copyright complaint, and ROLIN also considers substantiated passing-off and other unregistered-right claims. Incomplete notices may delay review. ROLIN may ask for redacted rather than full identity documents and will not require Aadhaar unless a specific lawful need is identified. Statutory procedures, including any applicable requirements under the Copyright Rules, 2013 or Information Technology framework, prevail over this voluntary process.
13. How notices are handled
ROLIN separates an ordinary IP grievance from the special statutory process for transient or incidental storage under section 52(1)(c) of the Copyright Act. Where the current Information Technology Rules apply to an ordinary grievance, ROLIN will acknowledge it within 24 hours and resolve it within seven days. Where a legally complete Copyright Rule 75 notice applies to the narrower transient-storage situation, ROLIN may restrict access within 36 hours, ordinarily for up to 21 days while the required court order is pursued, and may restore access if no qualifying order is produced. A specifically identified item subject to a competent-court order or properly authorised and reasoned Government intimation will be handled within the period then required by law.
These periods describe different legal routes; they are not an automatic promise to remove content or finally decide ownership merely because a complaint was sent. ROLIN may request missing material, restrict content provisionally, preserve evidence, give concise reasons and comply with shorter or different periods imposed by a binding order or amended law. Consumer-order grievances may also follow the separate timelines in applicable e-commerce rules.
14. Creator response, appeal and restoration
A creator disputing a complaint should provide:
- identification of the removed or restricted content and the related product or revision;
- a focused explanation of authorship, ownership, licence, consent, public-domain status or statutory permission;
- source files, dated creation records, contracts, assignments, invoices, licences, releases or other reliable evidence;
- accurate contact details, authority to respond and a signed good-faith statement; and
- any court filing or order relevant to restoration.
ROLIN may forward relevant response material to the complainant, subject to privacy and legal requirements. ROLIN may maintain a restriction, restore content, request further evidence or await a competent authority. Restoration does not prevent a later restriction based on new evidence or a binding order.
A creator or complainant may request an internal reconsideration through the published grievance channel and may use any court, regulator or statutory Grievance Appellate Committee remedy available to them. Use of an internal process does not extend a legal filing deadline.
15. Repeat infringement, false reports and misuse
Repeated or serious infringement, repeated submission of previously removed content, forged evidence, evasive re-uploads, retaliation or knowingly false complaints may result in permanent content removal, loss of creator privileges, store deactivation, payout holds permitted by the Creator Terms, account termination and referral to relevant authorities. ROLIN may consider the number, seriousness, timing, evidence, outcome and good-faith conduct of the parties rather than applying an automatic numerical rule.
A complainant must not knowingly misidentify content, misstate ownership, conceal a licence or exception, impersonate a rights holder or use the process to suppress lawful competition or criticism. ROLIN may reject abusive notices, preserve them as evidence and restrict use of the reporting channel, without limiting remedies for a genuine rights holder.
16. Responsibility, claims and remedies
The creator remains responsible for Creator Content and for losses or third-party claims caused by a breach of these promises. To the extent permitted by law and the applicable Creator Terms, the creator must cooperate in the defence of a claim and reimburse ROLIN and its service providers for finally awarded or reasonably settled losses arising from that breach. ROLIN may suspend affected earnings while a documented rights claim, refund, chargeback or legal hold is unresolved. Nothing here limits statutory injunctions, damages, accounts, criminal consequences or other remedies available to rights holders, creators or ROLIN.
17. Evidence, privacy, disclosure and retention
ROLIN may retain the accepted policy version, timestamp, account and design references, content hashes, source/derivative records, moderation history, complaint materials and relevant communications for security, audit, dispute, limitation, tax and legal purposes. Complaint information is minimised to what is reasonably needed. It may be disclosed to the affected parties, service providers, professional advisers, courts, regulators or authorities when reasonably necessary, consented to or legally required. ROLIN does not promise a private complainant the creator's identity and will not publish personal complaint evidence merely because a report was filed. Personal data remains subject to ROLIN's Privacy Policy and applicable law.
18. Duration, termination and outstanding transactions
A creator may stop new marketplace use by unpublishing the product or closing the store, subject to the available account controls. The operational licence ends after the wind-down described in section 8, but ROLIN may retain archival copies and use evidence as needed for pending orders, returns, chargebacks, taxes, fraud prevention, complaints, legal claims and mandatory retention. Removing content does not cancel rights or obligations that accrued earlier and does not require destruction of products already lawfully manufactured for a confirmed order.
19. Changes, communication, governing law and interpretation
ROLIN may update this Policy prospectively to reflect product, legal or operational changes. A material new version may require fresh acceptance before another submission. The version recorded when a design is submitted governs that acceptance. This Policy is governed by the laws of India, without limiting mandatory rights or remedies. If this Policy conflicts with a signed licence or a mandatory law, the signed licence controls between its parties and mandatory law controls to the extent of the conflict. If one provision is unenforceable, the remaining provisions continue to the extent legally permitted. Creators should obtain independent legal advice where ownership or permission is uncertain.
ROLIN will publish the current Policy accessibly and communicate changes or relevant legal consequences at the intervals required by applicable law. If a translated version is offered, the version identified as controlling applies to the extent permitted by law; mandatory language and accessibility rights remain unaffected.
20. No clearance, registration or confidentiality service
ROLIN's tools, moderation, publication or sale do not register a right, perform a professional clearance search, guarantee non-infringement, create an attorney-client relationship or make ROLIN the creator's agent. The creator remains responsible for obtaining advice, registrations and permissions suited to the work and intended markets. ROLIN does not accept confidential inventions, trade secrets or unpublished client materials through the ordinary upload flow.
21. Official legal references
These references explain the principal Indian framework considered when this Policy was prepared. They are provided for transparency and do not replace the current official text or legal advice.
- Copyright Act, 1957
- Copyright Rules, 2013 (including Rule 75)
- Trade Marks Act, 1999
- Designs Act, 2000
- Information Technology Act, 2000
- Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021, as updated
- Emblems and Names (Prevention of Improper Use) Act, 1950
- Patents Act, 1970
- Geographical Indications of Goods Act, 1999
- State Emblem of India (Prohibition of Improper Use) Act, 2005
- Prevention of Insults to National Honour Act, 1971
- Consumer Protection (E-Commerce) Rules, 2020
- CCPA Guidelines for Prevention and Regulation of Dark Patterns, 2023
- Indian Contract Act, 1872 (sections 10 and 11)
- Bharatiya Sakshya Adhiniyam, 2023
